Privacy Policy
Last updated: October 16, 2025
This Privacy Policy explains how Renlusw (hereinafter referred to as the "Website," "we," or "our") collects, uses, and discloses your personal information when you visit, use our services, make purchases on Renlusw.com (hereinafter referred to as the "Website"), or communicate with us about the Website (collectively, the "Service"). For the purposes of this Privacy Policy, "you," "your," and "yours" refer to the user of the Services, whether you are a customer, a visitor to the Website, or any other individual whose information we collect under this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last Updated” date, and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect personal information about you from various sources, as described below. The information we collect and use varies depending on how you interact with us.
In addition to the specific uses outlined below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce the applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.
Personal Information We Collect
The types of personal information we collect about you depend on how you interact with our Site and use our Services. When we use the term "personal information," we mean information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information that we collect directly from you
The information you submit to us directly through our Services may include:
- Contact information, including your name, address, phone number, and email address.
- Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number.
- Account information, including your username, password, security questions, and other information used for account security purposes.
- Customer service information, including the information you choose to include in your communications with us, for example, when you send a message through the Services.
Some features of the Services may require you to provide us with certain information about yourself. You may choose not to provide this information, but this may prevent you from using or accessing those features.
Information we collect about your usage
We may also automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection information, your IP address, and other information related to your interaction with the Services.
Information we obtain from third parties
Finally, we may obtain information about you from third parties, including suppliers and service providers who may collect information on our behalf, such as:
- Companies that support our Site and Services, such as Shopline.
- Our payment processors, who collect payment information (e.g., bank account information, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with the products or services you have requested, in order to perform the contract we have entered into with you.
- When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.
Any information we obtain from third parties will be treated in accordance with this privacy policy. See also the section below, Website and Third-Party Links.
How we use your personal information
- Provision of Products and Services. We use your personal information to provide you with the Services in order to fulfill the contract we have with you, including processing your payments, fulfilling your orders, sending you notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and managing your account, arranging shipping, facilitating any returns and exchanges, and other features and functionalities related to your account. We may also enhance your shopping experience by allowing Shopline to connect your account with other Shopline services you may choose to use. In this case, Shopline will process your information as described in its privacy policy and consumer privacy policy.
- Marketing and Advertising. We may use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications via email, SMS, or postal mail, and showing you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites. If you reside in the EEA, the legal basis for these data processing activities is our legitimate interest in selling our products, in accordance with Art. 6(1)(f) of the GDPR.
- Security and Fraud Prevention. We use your personal information to detect, investigate, or take action regarding potential fraudulent, illegal, or malicious activities. If you choose to use the Services and create an account, you are responsible for maintaining the security of your account credentials. We strongly recommend that you do not share your username, password, or other access information. If you believe your account has been compromised, please contact us immediately. If you reside in the EEA, the legal basis for these data processing activities is our legitimate interest in ensuring the security of our website for you and other customers, in accordance with Art. Article 6(1)(f) of the GDPR.
- Communicating with you and improving the Services. We use your personal information to provide you with customer service and improve our Services. This is in our legitimate interest in order to ensure our responsiveness, provide you with effective services, and maintain our business relationship with you, in accordance with Article 6(1)(f) of the GDPR.
Cookies
Like many websites, we use cookies on our Site. We use cookies to operate and improve our Site and Services (including to remember your actions and preferences), to perform analytics, and to better understand how users interact with the Services (in our legitimate interest of administering, improving, and optimizing the Services). We may also allow third parties and service providers to use cookies on our Site to better tailor the services, products, and advertisements on our Site and other websites.
Most browsers automatically accept cookies by default, but you can choose to configure your browser to delete or reject cookies using your browser's controls. Please keep in mind that deleting or blocking cookies may negatively impact your user experience and cause some Services, including certain features and functionalities, to malfunction or become unavailable. Furthermore, blocking cookies may not completely prevent how we share information with third parties such as our advertising partners.
How we disclose personal information
Under certain circumstances, we may disclose your personal information to third parties for contract performance purposes, legitimate business purposes, and other reasons subject to this privacy policy. This may include, but is not limited to:
- From suppliers or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer service, cloud storage, order fulfillment, and shipping).
- Business and marketing partners to provide you with services and send you advertising. Our business and marketing partners will use your information in accordance with their own privacy notices.
- When you ask us to disclose or otherwise consent to our disclosing certain information to third parties, for example, to ship products to you or through your use of social media widgets or login integrations, with your consent.
- With our affiliates or within our group of companies, in our legitimate interest to operate a successful business.
- In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or third parties.
We have disclosed the following categories of personal information and sensitive personal information about users for the purposes described above, in the sections "How we collect and use your personal information" and "How we disclose personal information":
| Category | Recipient categories |
|---|---|
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We do not use or disclose sensitive personal information without your consent or for the purpose of inferring characteristics about you.
With your consent, we share personal information for advertising and marketing purposes, as follows.
Websites and Third-Party Links
Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with us or that we do not control, you should review their privacy and security policies and other terms and conditions of use. We do not guarantee and are not responsible for the privacy or security of these sites, including the accuracy, completeness, or reliability of the information found on them. Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without any limitation on our use or the use by any third party. Our inclusion of such links does not, in itself, imply any endorsement of the content of those platforms or their owners or operators, except as otherwise stated in the Services.
Data on children
The Services are not intended for use by children, and we do not knowingly collect any personal information from children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact information provided below to request its deletion.
As of the effective date of this privacy policy, we do not knowingly “share” or “sell” (as those terms are defined under applicable law) the personal information of individuals under the age of 16.
Security and preservation of your information
Please be aware that no security measure is perfect or impenetrable, and we cannot guarantee "absolute security." Furthermore, any information you send us may not be secure during transmission. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.
The retention period for your personal information depends on various factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.
Your rights
Depending on your place of residence, you may be entitled to some or all of the rights listed below in relation to your personal information. However, these rights are not absolute and may only apply in certain circumstances, and in some cases, we may refuse your request as permitted by law.
- Right of access/to know: You may have the right to request access to the personal information we hold about you, including details about how we use and share your information.
- Right of deletion: You may have the right to request that we delete the personal information we hold about you.
- Right of correction: You may have the right to request that we correct the personal information we hold about you.
- Right of portability: You may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Right to opt out of the sale, sharing, or targeted advertising: You may have the right to request that we not “sell” or “share” your personal information or to opt out of the processing of your personal information for purposes considered “targeted advertising,” as defined in privacy laws. Please note that if you visit our Site with the Global Privacy Control opt-out preference signal enabled, depending on your location, we will automatically treat this as a request to opt out of the “sale” or “sharing” of information for the device and browser you are using to visit the Site. - Restriction of processing: You may have the right to request that we stop or restrict our processing of personal information.
- Withdrawal of consent: Where we rely on your consent to process your personal information, you may have the right to withdraw that consent.
- Appeal: You may have the right to appeal our decision if we refuse to process your request. You can do this by responding directly to our refusal. Managing communication preferences: We may send you promotional emails, which you can opt out of receiving at any time by using the unsubscribe option displayed in our emails. If you unsubscribe, we may still send you non-promotional emails, such as those related to your account or orders you have placed.
You can exercise any of these rights when indicated on our Site or by contacting us using the contact details provided below.
We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to your request. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your request as promptly as required by applicable law.
Complaints
If you have any complaints about how we handle your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on your location, you may have the right to appeal our decision by contacting us using the contact details below, or to file a complaint with your local data protection authority. For the EEA, a list of the relevant data protection supervisory authorities can be found here.
International users
Please note that we may transfer, store, and process your personal information outside of the country where you live. Your personal information is also processed by employees and third-party service providers and partners in those countries.
If we transfer your personal information outside of Europe, we will use recognized transfer mechanisms such as the European Commission's standard contractual clauses or any equivalent contract issued by the competent authority in the United Kingdom, as applicable, unless the data transfer is to a country deemed to provide an adequate level of protection.
Contact
For any questions regarding our privacy practices or this Privacy Policy, or to exercise your rights, please contact us by email at service@renlusw.com or by phone at +1 (319) 303-2822.
Unless otherwise expressly stated, we are responsible for processing your personal information in accordance with applicable data protection laws.